Like the children's books which have different materials in for the children to touch. A possible idea would be to create a lookbook for a fashion brand which had the imagery of the collection however samples of the fabric which could be touched, so the consumer new how the fabric felt. This could be particularly successful with signature garments which have been made from luxury fabrics. Components such as buttons could be used as well, to add different textures. Along with this could be sketches of when the garments were designed, to give the consumer an idea of the construction. It would be a personal portray of a brand.
Sunday 23 May 2010
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